It is important to remember the incredible achievements of women from the past, but it is time to do more. Our concept was simple: take the amazing examples of women who were tech pioneers, and highlight a value from each of their stories, then do the same for our own colleagues.
We chose to do this through a company-wide channel on Slack, where we posted a story every day of the week leading up to our International Women’s Day celebration. In addition, we displayed these images on screens around the office. To accompany these stories I designed a special purple emoji set for the selected values, which meant people could get involved right away.